TASTELL Shines at SIAL Shanghai 2026: Connecting Premium Asian‑Sourced Food to Global Buyers
From May 18 to 20, SIAL Shanghai, one of Asia’s most influential international food exhibitions, grandly opened at Shanghai New International Expo Centre. As a professional exporter specializing in quality Asian food products, TASTELL IMP. & EXP. CO., LTD. (Anhui Tastell Import and Export Co., Ltd.) brought its full portfolio of star food items to the event at Booth E2G088. Our team engaged in in‑depth face‑to‑face conversations with importers, distributors and retailers from dozens of countries worldwide, demonstrating our robust product portfolio and reliable supply‑chain capabilities as a Chinese food export enterprise.
Visitors to TASTELL’s pink‑purple themed booth were greeted with neatly arranged exhibits, including organic plant‑based pasta lines, innovative flavoured sunflower seeds, roasted nuts and instant food selections. At this exhibition, we showcased our two core product categories: organic legume‑based pasta and trendy savoury snack series. Our booth fully illustrated our strengths in healthy staple foods and creative snack segments. We also presented flexible cooperation solutions, covering ODM & OEM customisation, full‑container orders and small‑batch trial orders to satisfy diverse business demands from international partners.
Driven by the global shift toward healthier eating patterns, TASTELL’s organic high‑protein plant‑based pasta stands out as our flagship product. Unlike conventional wheat pasta, our legume pasta is manufactured from premium organic beans including black beans, red beans, green soybeans and edamame. Free from wheat and gluten, these pasta options are rich in plant‑based protein, perfectly catering to vegan, vegetarian and gluten‑free consumer groups. Our products hold internationally‑recognised certifications such as organic certificates, ISO quality management system and HALAL approval. They have been well‑received across markets in Europe, North America and Southeast Asia. Numerous overseas supermarket purchasers and import distributors visited our stand for product sampling. They gave positive feedback on taste, clean‑label formula and package design, while discussing potential long‑term agency partnerships.
Our creative snack range became another major highlight during the show. Unique flavoured sunflower seeds, such as kimchi, coconut milk, strawberry ice‑cream and salt‑roasted flavours, together with assorted baked nuts, break the boundaries of traditional seed snacks. Supported by our stable in‑house supply chain, TASTELL delivers one‑stop export services covering raw material screening, flavour development, custom packaging and customs clearance. We support both sales under our proprietary TASTELL brand and private‑label OEM manufacturing, matching different sales channels including physical supermarkets, cross‑border e‑commerce platforms and wholesale importers.
Founded in 2017 and based in Hefei, Anhui Province, TASTELL has accumulated years of solid experience within food import and export sectors. We operate a mature supply network and complete foreign‑trade service workflow. With ISO certification and ERP management system implemented, we realise full‑cycle control, from raw‑material quality inspection and new‑product development all the way to cross‑border logistics and after‑sales support. Complete product catalogues, certification documents and cooperation introductions are accessible on our official website: www.tastells.com, enabling global clients to browse items and submit inquiries conveniently.
SIAL serves as a key platform for tracking global food consumption trends. Over the three‑day exhibition, our sales team welcomed buyers coming from Europe, Southeast Asia, the Middle East and Latin America. We exchanged business contacts, collected sample requests, and had practical discussions regarding market challenges, new‑item development, minimum order quantities and shipping arrangements. Many long‑term cooperative customers also dropped by our booth. We reviewed existing cooperation projects in‑person and mapped out new procurement plans for the coming seasons.
“Our mission is to bring high‑quality, innovative Asian food to consumers all over the world,” commented our on‑site business representative. Demands for organic gluten‑free goods and special‑flavour snacks keep rising in overseas markets. TASTELL will keep optimising existing product quality and expanding international certification portfolios. Meanwhile, we keep responding to customised requirements from global partners, adjusting formulas and packaging to comply with local regulations and local taste preferences, and delivering dependable food export solutions for all collaborators.
Though the exhibition has concluded, our doors for global business communication remain wide open. Prospective buyers who could not attend SIAL Shanghai are welcome to visit our official website www.tastells.com to explore our full product range, send business enquiries and apply for product samples. Moving forward, TASTELL will keep participating in key domestic and international food trade shows. We will continue building business bridges, linking China’s premium food supply chain with worldwide market opportunities.
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